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Eileen Fisher – Repositioning the Brand Essay Preview: Eileen Fisher – Repositioning the Brand 2 rating(s) Report this essay If EILEEN FISHER were a person, what demographic, psychographic and personality taste would it have? Demographic: Baby Boomer Female (born between 1945 & 1964), 45 to 64 years of age Psychographic: Affluent women with an active.
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