Essay On Lenovo’S Rebranding Efforts Pay Off

Essay About Major Chinese Company Success Stories And Lenovo’S Rebranding Efforts Pay Off
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Lenovo’s Rebranding Efforts Pay off Lenovo’s Rebranding Efforts Pay Off (www.lenovo.com)[1]Lenovo Group Limited’s acceleration to becoming the world number two PC vendor represents one of the major Chinese company success stories over the past two decades.  Lenovo was founded in Beijing in 1984 and incorporated in Hong Kong in 1988 under its previous name, Legend..

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