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Biotech Vision Marketing Plan Table of Content Company Description ……………………………………………. 3 Our Mission and Goals ………………………………….…………… 3 Product Description ………………………………………….…….. 4 The Target Market …………………………………………………. 5 Competitor Analysis …………………………… …………………… 6 SWOT Analysis ……………………………………..………………. 7 Budget, Schedule & Monitoring ……………..…………………….. 9 Product Strategy, Policy significance …………………….………….14 Promotion Strategies …………………………………….………….16 Distribution Strategies ………………………………………………. 17 Pricing Strategies.