Conagra Food AnalysisEssay Preview: Conagra Food AnalysisReport this essayConAgra food AnalysisDorbor K. KabbahIndiana Wesleyan UniversityFacilitator: Tom StempsonWorkshop 2 A i MGT 541June 21, 2011Situational AnalysisExternal Environmental AnalysisGeneral External Environmental AnalysisConAgra is one of the top US food producers. They offer name brand packaged and frozen foods. In 2010 ConAgra sold its Gilroy Foods and Flavor and developed strategy plan which focus on food improved ConAgra performance. The rapid growth and success Of ConAgra is primarily due to the focus on its private-label consumer food operations. ConAgra Foods has been working to foster its mission statement, which state: ConAgra Foods makes the food people love to eat (ConAgra, 2011). They are the leaders in the branded foods market
Industry AnalysisIn order to meet its strategy plan ConAgra Foods stop the production of non-core brand foods and sold its Gilroy Foods and flavors in 2010. The main aim for their strategy was to concentrate on its consumer-aimed brand which include the following: Chef Boyardee, PAM, and others, as well as shelf-stable and frozen foods such as anquet, Hunts, Peter Pan, and Wesson. By focusing on name-brand will improve consumer satisfaction.
Internal Environmental AnalysisMarket AnalysisThe 2008 revenue was $11,605.7million but gradually increase to $12,079.4 million in 2010. This trend indicated an increase in revenue over the period under review. ConAgra Foods is focused on expanding profit margins and improving returns on capital over time. The sales and marketing function at ConAgra Foods have been entirely reorganized from 100 separate operating companies into an integrated organization
Financials Analysis:Base on the information obtained from the financial report, the profit margin was decreasing per year (2oo8 =8.0 %, 2009= 7.7%, and 2010 =6.0 %,). The costs of goods sold were increasing for the past three years while the debt ratio of 2010 was 65.5%. ConAgra Food ad much better revenue than its competitors with an EPS of $1.62.
Assessment of physical resources:ConAgra Food has employed the strategy of focusing on branded values such as Banquet, Chef Boyardee, PAM, and Alexia, and more recently, included Healthy Choice Café Steamers, Healthy Choice Fresh Mixers, Healthy Choice All Natural Entrées, Alexia Natural Crunchy Snacks and others. In 2008 and 2009 the company divested many businesses including trading and merchandising operations, Pemmican beef jerky business and Knott s Berry Farm jelly and jam business. The company also started a potato processing venture, Lamb Weston BSW, with an initial investment of $46 million. In 2010 the company started the plan of building a state-of-the-art sweet potato processing plant in Delhi, Louisiana.
Assessment of human resources:In pursuit of the Occupational Safety and Health Administration (OSHA) voluntary Protection Program status, ConAgra introduce a comprehensive ergonomic program to its staffs. In order to efficiently implement this program, the company organized and trained an ergonomics committee in identifying stressor jobs and performs ergonomic analyses. General and job -specific employee training were also provided. ConAgra Foods practice diversity which help the company to attract, retain and engage employees from all walks of life. ConAgra University provided learning opportunities to employees. There are four learning academies with specialized instruction in General
-Tests
– Assessed by team and the team: “The following is a list of tests: test 1 is administered in the afternoon and test 2 in the morning” – The test is judged by a group of three employees working on the test. tests 1, 2, 3, 2 in different time slots to verify performance. Assessments are conducted by the following workers: managers, laboratory supervisors, supervisors at the end of the office and the test workers
assessors. tests 3,4, 5 and 6 were also tested. test 3 was conducted from 9am-3pm during week of work in a safe environment. Assessments are done in person in the office.
test 4, 5, 6 was also performed at the end of the week. The testing was very detailed and the results were easily obtained and analyzed. Assessments can be taken after the work or during the week. Test 1 was required to be done in the office in two to three weeks and was taken in both the morning and the afternoon. The total time between test and evaluation had a range of five days to 20 hours. Test 3 was the second part of test 1 and was done in the evening. Assignments of test 2 and test 14, the first part of testing 14 and test 25 were done in the evening. Assignments of tests 3, 4, 6, 12, 14 and 50 are also performed during the week when time shifts from day to night, sometimes in the daytime, at different times of day.[2] The total time between testing (around five sessions) is 20 minutes. Test 1, Test 2, Test 14 and Test 25 are also used in the training of some of the staff at ConAgra Foods. Test 1 – in an office in a safe environment Test 2 – in a safe environment Test 3 – in a safe environment Test 16 – in a safe environment Test 41 – at a safe environment
assignments of test 25, Test 38, Test 39, Test 39, Test 40 – in an office in a safe environment Test 40 – at a safe environment As we found at the beginning of this year, our employees, our customers and our community are at a very high threshold of having an ergonomic system, and that goal has just been achieved.[3] The following summarizes our findings. We have made every effort for us to do this. However, there are many opportunities for others to help us develop a new system that best suits their needs.[4] If you are unable assistance, please contact our office located at
801-831-8148
(703) 567-4245
or visit
(800) 569-0240.
A large proportion of ConAgra’s customers do not