Developing Good Business Sense
The three companies I choose are: McDonalds, Macys, and Microsoft. These three companies revolve around three different services and products but, similar principles in business. McDonalds employees have tasks that include cooking, cleaning, and taking orders. McDonalds philosophy has been about a strong combination of quality and quantity. McDonalds main objective is provide foods in the most time and quality efficient way to its customers. The employees need quickness so the customer can receive his or her food fast. The employees also uphold a philosophy of cleanliness which includes clean food and a clean environment.

Macys employees also uphold a philosophy of cleanliness as well as neatness. Employees of Macys are usually attractive and dressed professionally. The customer service is also outstanding; for they make sure the customers help them find right type of clothing. Macys main objective is to provide quality clothing and being a retailer, it marks up the price on the clothes they receive from their suppliers. The clothes they sell are brand name and usually endorsed by celebrities.

Microsofts philosophy is of innovation. Microsoft makes sure its customer receives the best software to facilitate efficiency in their personal and business life. They have made it a mission to compete against other software makers by having Microsoft provide quality products. The employees tasks are to always be ahead of the curve and improve technology to enhance everyones lives.

All three companies make sure they have employees work hard to promote the greatness of the companies and its brand. Employees are updated on new ideas so they can enhance customer service and result in higher profits and a stronger customer base. The OMM costs do differ since they are in very different industries. McDonalds OMM costs might include food supplies usually import goods, cheap labor costs since many are young and replaceable, and the distribution costs are much more efficient given their franchising. Macys OMM costs include inventory costs which include clothing, cheap labor since many can be easily trained, and cheaper distribution costs given the innovation of online shopping. Microsofts OMM costs include higher labor costs since many are highly educated and demand more work, its suppliers are cheaper since many technology parts are imports, and cheaper distribution costs since online shopping has become readily available.

These

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