Infosys Gdm Module – Competitive Advantage with Gdm
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Competitive Advantage with GDM
It was not conventional GDM which has actually turned around Infosys, but what I felt that improvisation of GDM or say Infosys used Kaizen to improve upon GDM competitive edge by way of making it more available and putting in use its experience for new projects. Lets analyze few points which have given Infosys competitive edge:
Expansion of Global Distribution Centers
As per information, Infosys established 38 global delivery centers and almost 50% of them were outside India. It has given customers confidence for their critical projects and given them a psychological comfort about Infosys strength in their own region.
GDM Plus
Infosys took a step further in value chain by introducing GDM Plus. It was a combination of IT services and consultancy. It was an integrated delivery solution that covers vertical solutions, technology, domain expertise, quality and operational efficiency. IT and consultancy services has given Infosys a edge over competitors by way of greater involvement in projects.
Expansion in Offering of GDCs
GDM was initially established for application development but later due to advancement in technology and communication Infosys widened the scope of GDM by including services like infrastructure management, package implementation, independent validation, business process management, and testing, consulting and system integration. Infosys has become a one stop Shop for all needs of IT & its services.
Using GDM experience
Infosys has immense pool of knowledge and experience, which it has earned during various projects. Infosys introduced generic products for area of banking, retail and telecom, by reusing its solution. It has also developed a tool called People Knowledge Map, which has contact information of the individuals who are experts in specific areas. Both of above efforts has helped Infosys to make deep inroads into various verticals.
GDM – not just a resource base
Infosys has not seen its GDC as only resource bases, but also used technology processes and systems, enhanced capability of execution and increased quality of manpower. ISO 9000 , CMM, Malcolm Baldrige Framework, intensive training and manpower management efforts has give Infosys a upper edge which was difficult to replicate easily by any other service provider.