Women in Media Today
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Not only women but all people are constantly pigeonholed into categories within the media, people are categorized and prejudiced against (16). The idea of categorizing people has been conditioned into the public mind so that ideas such as all blondes are ditzy or all red heads are not only angry but a whole different species exist.
Divisions are everywhere and it is this same division that is a technique used by corporations to sell their products through the media.
Every individual western female has been categorized into a select few genres within modern media, there is the
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get better grades Superwomanmother, wife and career driven (8), the femme fatalesex kitten, [and] the nasty corporate climber (6). All of these things dictate how a woman behaves or more how a woman is supposed to behave according to the medias standard.
The media places emphasis on age and beauty, “ads portraying women…only [show] body parts” (7) this puts across the idea that women are meat or objects to be looked at not individual people. Women are portrayed in sexualized ways for male attention they are mere objects (7). Females in television are supposed to be young and pretty to be aloud on screen, when compared with males the standard is different. Older male presenters are praised for their maturity however this is not the case with older women. Females in television are expected to be either young or still look as if they are young; age, which is a part of life, is portrayed as a demon. The media portrays that youth is the only form of beauty (18). This is something imprinted on females from a young age, while a.
Not only women but all people are constantly pigeonholed into categories within the media, people are categorized and prejudiced against (16). The idea of categorizing people has been conditioned into the public mind so that ideas such as all blondes are ditzy or all red heads are not only angry but a whole different species exist.
Divisions are everywhere and it is this same division that is a technique used by corporations to sell their products through the media.
Every individual western female has been categorized into a select few genres within modern media, there is the
Is this Essay helpful? Join OPPapers to read more and access more than 460,000 just like it!
get better grades Superwoman…mother, wife and career driven (8), the femme fatale…sex kitten, [and] the nasty corporate climber (6). All of these things dictate how a woman