Concept Paper
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Background
More businesses today are integrating social responsibility in their strategic business plans even before a product or service is rolled out to the public. Social responsibility plays a pivotal part in determining a businesss profitability and more importantly its sustainability over the long run.
While a majority of professionals are aware of CSR issues, youth in general are often unaware and in most cases rarely catered to by civic societies until they enter the workforce. [stat] of the colleges and universities offer electives which touch on social responsibility but do little to enhance understanding beyond the classroom setting.
With isolated discussions of CSR in a students academic life, this noticeable void is becoming increasingly larger, costlier, and time consuming whereas no collective effort is being made to educate and mentor the youth (ages 14-24) before they enter the workforce.
Youth Leadership Initiative
A crucial theme to CSR sustainability is the need to reinvigorate the cycle of innovation and sustenance through future generations. With [stat] of the youth population under the age of 19, it is imperative to engage this segment of the population in order to pursue sustainable development for future generations.
YLI, Pakistans leading CSR citizen organization is set to embark on a ground breaking initiatives geared at the countrys future leaders.
Why should you fund this program?
Working with the premier educational institutes in Pakistan, YLI will engage student leaders across all disciplines of study. This innovative initiative seeks to foster a greater working relationship with the countrys future leaders. Be it a future politician, business owner,
The Business Case: Starting Early
To create and foster a leadership group which will enable youth of Pakistan to generate awareness and proactively provide solutions to issues surrounding CSR in their local communities. No such forum either as individuals or collectively in groups, exists which can guide and cater to the needs of this segment of society. Future generations require education and training at an early age to allow for their successful transition into society as leaders in their profession and responsible citizens of their community.
To mount a vigorous and sustainable education campaign through active awareness-building programs in schools and universities.
Methodology: What Participants Receive
Training and Education
YLI will conduct training and education seminars with youth on a routine basis to cover assessment tools and analysis students can accomplish at 3 levels. These levels are listed below:
Basic: Individual Level: at Retreat
Purpose:
Identify
-awareness of personal or individual social responsibility
Plan
Look at ways to counter
Monitor/Evaluate
Intermediate: Family/ House: need Family observation
Advanced: Community: need mediation w/ mentor
Integrity ??
With the three levels to be completed at various stages of the projectÐ how can the integrity be maintained:
Retain the essential points of the original concept and aims of the program.
Take into account the various indirect factors which can influence each level and respect the differences.
Such as factors outside of ones control (community, society, cultural, governmental)
Nurture theme of togetherness and for the greater good of the collective CSR goal.
[Skill Set]
Required in order to be assed and harnessed through out the projected program in the 1 year cycle.
Documentation
Reasons: Data Collection
Trend Identification
Analysis & Interpretation
Leadership
Reasons: Growth
Incubate fellow peers
Ability to interact w/ society
Teamwork/ Social Interaction
Reasons: Growth
Ability to follow through in a collective environment
Role Play
Reasons: Effectively understand Interest groups
Learn to counter obstacles
Corporation
Government
Individual
Audit Certification
Allow youth to measure their progress towards achieving CSR at either of the 3 levels mentioned above.
Pilot Projects
Arts: Play
Example: Skit, drama, movie
Business: Business Plan
Examples: Proposal to change current process at school or university:
Example: Supply Chain, Operations, Outsource business activities
Education: Literature
Examples: poetry, essays, debate
Information Exchange Forum
Purpose
-A portal created to allow youth and all participants to network with each other.
-This portal will assist in the communication between the participants