Weight Watchers International, Inc. – a Case Study Essay Preview: Weight Watchers International, Inc. – a Case Study Report this essay Weight Watchers International, Inc. A Case Study The History of Weight Watchers International, Inc. Weight Watchers International, Inc. was founded in 1961 by Jean Nidetch, who had found herself constantly on a diet but.
Weight Watchers International, Inc. CASE 7: WEIGHT WATCHERS INTERNATIONAL, INC. PROGRAM OBJECTIVES DETAILS Nov, 2010 Introduced New PointsPlus System. To encouraged people to eat a wide variety of healthy foods. It replaced old calorie-counting system by considering where the calories came from. Even though calories still counted, PointsPlus encouraged people to eat a wide variety.
