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Hul Pureit HUL, an Indian subsidiary of Unilever group, had products in Non-durables. In early 2000, HUL began to pursue new opportunities outside its traditional products and markets. One of them Project Shakti for underprivileged rural women, extending HUL’s rural marketing reach. Another venture was to create a water purification system for consumer use, an.
Related Essay Topics:
Consumer UseWater Purification SystemWater Purifier BusinessWater Purifier Market