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Avis Industry AnalysisEssay Preview: Avis Industry AnalysisReport this essayNTRODUCTIONAVIS was the first car rental company located at an airport and was found in 1946 by Warren Avis at the Willow Run Airport in Detroit. AVIS is a well-known brand in the rental car industry and specializes in the “premium commercial and leisure segments of the.
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