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Marketing; Launch New Beetle 1998 Essay Preview: Marketing; Launch New Beetle 1998 Report this essay Marketing; Launch of New Beetle 1998 In March 1998 the New Beetle was launched. The VW website got 1.2 million hits on the New Beetle already several months before launch. Arnold Communications ad campaign got aired nationwide in the US.
Related Essay Topics:
Arnold Communications Ad CampaignLaunch New BeetleModern Dreamy MusicVw Website