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Globalization Of Nike Essay Preview: Globalization Of Nike Report this essay Nike, Inc. was founded in 1964 by Phil Knight and Bill Bowerman through an investment of $500 by each individual. Nike, Inc. was then called Blue Ribbon Sports and has evolved from being an importer and distributor of Japanese specialty running shoes to becoming.
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Blue Ribbon SportsLower CostNikes Business ModelUnited States Consumer Appliance