Pages • 1
Moral Philosophy Moral Philosophies is commonly acknowledged that when marketers approach with decision making situations which is related to ethical content, then will refer ethical guidance or rules supported with different moral philosophies (Ferrell and Gresham, 1985; Ferrell et al., 1989; Hunt and Vitell, 1986, 1993). Due to Ferrell and Gresham (1985, p. 88) had.