Pages • 8
Managing Culture at British Airways: Hype, Hope and RealityEssay Preview: Managing Culture at British Airways: Hype, Hope and RealityReport this essayManaging Culture at British Airways: Hype, Hope and RealityIrena Grugulis and Adrian Wilkinson[Author vitae]Available online 14 May 2002.AbstractNearly twenty years after the publication of the (in)famous In Search of Excellence, the notion of cultural change.
Related Essay Topics:
British AirwaysComplete Cultural ChangeNew Initiative ManagementStudy Of The Workplace