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Starbucks Marketing Analysis Essay Preview: Starbucks Marketing Analysis Report this essay UNIVERSITY OF REDLANDS MARKETING MANAGEMENT BUAD 680 INDIVIDUAL: CASE SUMMARY 14 OCTOBER 2006 STARBUCKS CORPORATION – ASSESSMENT AND EVALUATION OF MARKETING STEPHEN ANSUINI Introduction Headquartered in Seattle Washington, Starbucks Corporation is a premium coffee retailer offering a wide selection of hot and cold beverages,.