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E-Pricing Plan & Analysis 4.0 E-Pricing Plan & Analysis4.1 Current price setting of the selected product4.1.1 Factors influencing the current price of the selected productBefore pricing strategy is set, a company must analyze the internal factors and external influences decisions. The internal factors consist of marketing objectives, marketing mix strategies, cost and organizational considerations. While external factors.
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Category Recall.Marketing ObjectivesExternal Internal FactorsHighest PricesPls Company