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Zipcar Car-Sharing Business Case Study Essay Preview: Zipcar Car-Sharing Business Case Study Report this essay Introduction Zipcar, incorporated in Janurary 2000, is an organised car-sharing business. The company offers short-term, on-demand access to private cars that are located in exclusive designated parking areas throughout central Boston. Services are characterised by convenience, low cost and eco-friendliness..
Related Essay Topics:
Organised Car-Sharing BusinessOrigins Of ZipcarPrivate CarsZipcars Target Consumers