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Price Concepts & Setting Price Essay Preview: Price Concepts & Setting Price Report this essay Post Graduate Diploma in Business Management Marketing Management PGDBM 502 G. G Dayasumana WD/011 G.J Gajanayaka WD/016 L.K Balasooriya WD/006 Faculty of Graduate Studies University of Colombo Pricing Concepts Price There are several descriptions for price. That which is given.