Essay On Market Share Analysis Source

Marketing ManagementContents1. Organization overview.        21.2 Corporate Strategy        21.3 Corporate objectives of Randholee        31.4 Key Performance Indicators.        31.5 Current Performance        32.0 Market Environment Analysis        72.1 MACRO Analysis        72.1 Macro Analysis        8Competitive Landscape        10SWOT Analysis        11Marketing Objectives        12Market segmentation        13From Young and Single to Empty Nest 1        13Targeting        13Positioning        14Meeting Customer needs.        16Marketing Mix 7P        166.1 Product        166.2 Pricing        166.3 Promotions        176.4 Place        186.5 People        186.6 Physical evidence        186.7 Process        18Marketing Mix Activation 2016/2017        19Forecast        20Proposed Marketing Budget        20List of Figures 2. Market Structure.        21.3.1.1.1.1.1.2.2.3                                22               (a).