Essay On Lululemon Net Revenue

Lululemon Marketing Plan Essay Preview: Lululemon Marketing Plan Report this essay [pic 1]2017 Marketing Plan Written by:Table of Content1. Executive Summary…………………………………………………………………32. Company Description…………………………………………………………………43. Strategic Focus and Plan……………………………………………………………5        Mission        Goals        Positioning Statement4. Situation Analysis……………………………………………………………………..5        SWOT Analysis                Strengths                Weakness                Opportunities                Threats        Competitors         Company Analysis        Customer Analysis5. Product-Market Focus……………………………………………………………….11        Marketing and Product        Target Market        Customer Value Proposition        Points of Difference6. Marketing Programs………………………………………………………………13        Product Strategy        Product Line        Unique Product Quality         Packaging        Price Strategy        Promotion Strategy        Distribution Strategy7. Financial Data.