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Cliffside HoldingIntroductionCliffside Holding Company of Massapequa has been in business for over 50 years. As a way to develop future leaders within the company, at a senior executive staff meeting, the Director of Operations suggested CHCM establish a leadership-development program. The memo (A. Ravaswami, Personal Communication, October 10, 2012) is a response from Ravaswami, Vice.