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Krispy Kreme Doughnuts, Inc Essay Preview: Krispy Kreme Doughnuts, Inc Report this essay Written Assignment Krispy Kreme Doughnuts, Inc I. Brief History Vernon Rudolph is the brains behind the Krispy Kreme name. He bought a doughnut shop in 1933 and all the assets came along with the purchase, including a secret recipe and name, Krispy.
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