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Case 1: Hy Dairies Case: Hy DairiesCase 1: Hy Dairies According to the textbook, stereotyping is typically a “perceptual process in which we assign characteristics to an identifyible group and automatically transfer those to anyone we believe is a member of that group” (McShane, Steen, Tasa, 2018, p. 64). As per the facts of the case,.