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What Is the Chasm Described by Geoffrey Moore? What Does Crossing It Mean? What Is the Chasm Described by Geoffrey Moore? What Does Crossing It Mean? Geoffrey Moore (1999) stated that, regarding a smooth bell curve of the traditional Technology Adoption Life Cycle, there are five groups of high tech customers which are innovators, early.
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Early AdoptersGroups Of High Tech CustomersMajor High Tech CompaniesPragmatists Buy