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Calyx Flowers: Managing Profitable Growth Essay Preview: Calyx Flowers: Managing Profitable Growth Report this essay Calyx Flowers: Managing Profitable Growth I. Main Problem: How to increase the financial performance of Calyx Flowers through marketing and thus enlarging customer base. Main barriers to overcome are: Competitors: The flower delivery market is fragmented and therefore heavily competitive;.
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Airlines Main Customer BaseCalyx FlowersFlower Delivery MarketIncrease Brand Awareness