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Euro Disney’s Analysis of the External and Internal EnvironmentEuro Disney’s Analysis of the External and Internal EnvironmentEuro Disney’ marketer’s before entering a market as in this case has been the European market should have scanned the environment. By scanning the environment they should analyze the mega-environment as well as the task environment for possible opportunities.
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Bash Of Negative PublicityEuro DisneyEuro Disney’S AnalysisEuropean Theme Parks