Pages • 2
Dimentional Relationships of Recall and Recognition Essay Preview: Dimentional Relationships of Recall and Recognition Report this essay PT Journal (Analytic) AU Kamins, Michael A. AU Brand, Meribeth J. AU Hoeke, Stuart A. AU Moe, John C. AT Two-sided versus one-sided celebrity endorsements: the impact on advertising effectiveness and credibility. CT Journal of Advertising CY 1989.