Speech – Ceo of Ford Motor Company EXECUTIVE SUMMARY Good morning ladies and gentlemen. My name is Alan Mulally, President and CEO of Ford Motor Company. We are at an extremely important point in the future of our company. We are currently trying to rebound from one of the worst fiscal years in Fords history.
Carlsberg Case Study Mai NguyenPro. KhanCarlsbergs decision to expand into the Eastern European market and the Asian market (specifically Russia and China) via acquisition and joint venture could be explained as an attempt to reduce its dependency on the Western European market, the market that accounted for 61% of Carlsbergs revenue in 2007, however, was.
