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Sema Trade Shows Essay Preview: Sema Trade Shows Report this essay Chapter 11 Trade Show Presentation: Chapter 11 discusses Communicating via Advertising, Trade Shows, and PR. The biggest part of the marketing communication budget is devoted to advertising. Advertising can reach many people with a small amount of money compared to the exposure rate. The.
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Complexity Of Trade Show PlansTrade Show MarketingTrade Show PresentationTrade Shows