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Stp Analysis Essay Preview: Stp Analysis Report this essay STP ANALYSIS1. STP analysis of Coca-ColaSegmentation: Geographic: can be segmented into both urban and rural.Demographic: can be segmented based on age group (10-40), income, family size.Psychographic: can be segmented based on lifestyle, type of residence.Behavioural: can be segmented based on their shopping location, usage rates and.