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Procter & Gamble India: Gap in the Product Portfolio? Case Study Analysis [pic 1]PROCTER & GAMBLE INDIA: GAP IN THE PRODUCT PORTFOLIO?Case Study Analysis Report (Rev.1)StudentsZeeshan (1558122)Adnan (1558110)Shandana Mushtaq (1558117)ExaminerMs. Fariha RazaSZABIST, KarachiApril, 2016ContentsIntroduction…………………………………………………………………………………………………………………………3Case Summary……………………………..………………………………………………………………………………………3Competitive Environment Analysis…………………………………………….…………………………………………4Segmentation & Targeting Analysis ……………………………………………………………………………………..5Positioning Analysis ……………………………………………………………………………………………………………..6 Growth Strategy Analysis …………………………………………………………………………………………………….8Strength and Weakness of market –driven Efforts of P&G.
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Case Study AnalysisCase Study Analysis ReportFariha RazaszabistLaundry Detergents