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Bayerische Motoren Werke Essay title: Bayerische Motoren Werke sdfgfsdgd fg fgactivated instantly! Case 2 focuses on the Bayerische Motoren Werke (BMW) Company. My analysis will define each of the company’s strengths, weaknesses, opportunities, and threats as brought about within the case as well as through additional research. The history of the Bavarian Motor Works is.