Edward Jones in 2006: Confronting Success
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1. Identify the market segment in which Edward Jones chooses to compete. How difficult is it to generate revenues and profit in this segment?
2. What activities does Edward Jones undertake to generate profit in this segment? What activities does Edward Jones not do, or do differently, than it competitors? What does it give up by no doing these activities?
3. Should Edward Jones change any of aspects of its strategic positioning? What threats are there, if any, to its current position?
1. Identify the market segment in which Edward Jones chooses to compete. How difficult is it to generate revenues and profit in this segment?
2. What activities does Edward Jones undertake to generate profit in this segment? What activities does Edward Jones not do, or do differently, than it competitors? What does it give up by no doing these activities?
3. Should Edward Jones change any of aspects of its strategic positioning? What threats are there, if any, to its current position?
1. Identify the market segment in which Edward Jones chooses to compete. How difficult is it to generate revenues and profit in this segment?
2. What activities does Edward Jones undertake to generate profit in this segment? What activities does Edward Jones not do, or do differently, than it competitors? What does it give up by no doing these activities?
3. Should Edward Jones change any of aspects of its strategic positioning? What threats are there, if any, to its current position?
1. Identify the market segment in which Edward Jones chooses to compete. How difficult is it to generate revenues and profit in this segment?
2. What activities does Edward Jones undertake to generate profit in this segment? What activities does Edward Jones not do, or do differently, than it competitors? What does it give up by no doing these activities?
3. Should Edward Jones change any of aspects of its strategic positioning? What threats are there, if any, to its current position?
1. Identify the market segment in which Edward Jones chooses to compete. How difficult is it to generate revenues and profit in this segment?
2. What activities does Edward Jones undertake to generate profit in this segment? What activities does Edward Jones not do, or do differently, than it competitors? What does it give up by no doing these activities?
3. Should Edward Jones change any of aspects of its strategic positioning? What threats are there, if any, to its current position?
1. Identify the market segment in which Edward Jones chooses to compete.