Marketing the Combo MachineAbstractThis paper ties many of the components of what will eventually become the Marketing Strategy for the Combo Machine. It will include all of the tools necessary to launch the product nationwide, to include the Objective, Mission Statement, Target Market, Competition, Product/Service Features, Core Strategy, and Marketing Mix: Communications & Promotion as well as the Pricing Strategy.
Strategic Marketing Plan:The Combo MachineIntroductionAs we approach the final days prior to marketing the Combo Machine it is imperative to address all facets of our marketing scheme and ensure that this launch will be successful. The idea is to launch a campaign that will entice the consumer to want to know more about the product, enough so, that their tempted to run right out and purchase their very own Combo Machine.
Mission StatementThe Mission of the Combo Machine is to be the worlds best multi-functioning washer/dryer combo system. Being the best means providing outstanding quality, service, cleanliness, and value, so that we make every customer in every home smile. “I want to take the work out of doing the laundry, so that consumers have time for the things in life that really matter”.
ObjectivesThe Marketing Objectives with the launching the Combo Machine are relatively standard as with the launching of most new products. Starting off fairly simple, the Combo Machine will be marketed to approximately a quarter of the United States consumer base. It is estimated that product sales will come in at fifty percent for the first three months and gradually slow down for the remaining nine months of the first year, bringing in sales ranging from twenty-five to forty percent. The idea is to launch a full blast campaign, to include print ads, web ads and infomercials; thus enticing consumers from all facets of life from stay-at-home Moms to College Students. This product will be wanted in all types of homes across America, and we will be sure to deliver!
Categories: Product Overview
The Marketing Objectives for the launching of the Smart Home and Connecting to Wifi Home Packs are very standard and will focus on improving the use of your computer, smartphones and other connected devices. You’ll also want to start off with a standard “Design” program with no “Rewards”. After that the program will allow you to create your own custom packaging to sell directly to consumers or to a select number of manufacturers, with an initial cost of no more than twenty thousand dollars! (Note that the pricing of other product categories are subject to change.) If I can provide products for a short period, you will be asked to sign in.
Categories: Product Listing
“Design” is the name given to the design element of the product. What it is really about in the marketing process is its promise: “To create an overall product which is the best possible for your current lifestyle, as well as a way to increase your income as a small personal assistant for your home”. (These are a common marketing terms you will hear used the majority of the time, often used on site). There are three main design elements to the Smart Home and Connecting to Wifi Home Packs for your use:
Product Layout,
Product Quantity – Your individual product details or product details can be changed over time or at least as a final design element. Please be aware that many of the images described in this Product Layout article will not use your own logo, but instead a lowercase ‘W’. Simply place your order (see below) and include your customized details to allow customers to decide the right format for the packaging you use.
Product Code (the code that you will need to enter when purchasing the products, such as your own email),
Product Name & Number (the number of items available to buy)
Color (optional, but the information in the packaging will guide the customer to the product, not you)
The pricing for the products are set according to the industry standard guidelines. Most manufacturers will have their own pricing system and each type of product is slightly different.
You will be asked to choose a specific product image for the Pack
Categories Categories for the Smart Home and Connecting to Wifi Home Packs for your Use: The design elements discussed above will be used to tell you what types of products to set out for home sale. You may choose to use the images or to use the button below (if you selected “Manage”) to manage ordering. If you chose to manage your order directly, it is best to place the order by clicking the appropriate button. The design elements mentioned above include: Product # Name, # Brand, # Location, and # Keywords. You must select each element to be able to view and control the purchasing process, including pricing and order numbers. This is usually the same for both CVS and Amazon. Please feel free to select what you are looking for. As this is the main market in America and there is generally more than
Customer TargetsThe Census Bureau conducts many censuses and surveys. The most well-known is the official population census of the United States, called the decennial census. It is conducted every ten years, most recently in April 2000. During each decennial census, the Census Bureau collects data from every household in the U.S. and its territories.
Besides the decennial census, the Census Bureau conducts nearly one hundred other surveys and censuses every year. By law, no one is permitted to reveal information from these censuses and surveys that could identify any person, household, or business. Individual records from each decennial census are