Uphone
Essay title: Uphone
TABLE OF CONTENTS
EXECUTIVE SUMMARY
1 INTRODUCTION
1.1 BACKGROUND OF TELECOM INDUSTRY IN PAKISTAN
1.2 INDUSTRY BACKGROUND AT INTERNATIONAL LEVEL
1.3 COMPANY BACKGROUND
1.3.1 History of Ufone
1.3.2 Mission Statement
1.3.3 Vision Statement
2 COMPANY ANALYSIS
2.1 OPERATIONAL ANALYSIS
2.1.1 Operating Performance
2.2 FINANCIAL ANALYSIS
2.2.1 Ratio Analysis of Ufone
2.2.2 Future Financial Plans
2.3 HUMAN RESOURCE ASSESSMENT AT UFONE
2.3.1 Recruitment At Ufone
2.3.1.1 Internal Recruitment
2.3.1.2 External Recruitment
2.3.1.3 Direct Applicants
2.3.1.4 Referrals
2.3.1.5 Advertisements
2.3.1.6 Private Employment Agency
2.3.1.7 Through Vendors (Outsourcing)
2.3.1.8 Electronic Recruiting
2.3.2 Recruitment Procedure
2.3.2.1 Replying To Candidates
2.3.2.2 Scheduling Interview
2.3.2.3 Screening Process
2.4 MARKETING ANALYSIS
2.4.1 Marketing Department
2.4.1.1 Brand Marketing Department
2.4.1.2 Value Added Service (VAS) Department
2.4.1.3 International Roaming Department
2.4.1.4 Marketing Operations
3 ENVIRONMENTAL ANALYSES
3.1 INDUSTRY & MARKET ANALYSIS
3.1.1 Major Product Lines & Market Segments
3.1.1.1 Ufone Product Lines
3.1.1.2 Mobilink Product Lines
3.1.1.3 Telenor Product Lines
3.1.1.4 Warid Product Lines
3.1.1.5 Paktel Product Lines
3.1.2 Growth Rate of Telecom Industry
3.2 COMPETITOR ANALYSIS
3.2.1 Major Competitor
3.2.1.1 Mobilink
3.2.1.2 Telenor Pakistan
3.2.1.3 Warid Telecom
3.2.1.4 Paktel
3.2.2 Market Shares
3.2.3 Their Goals
3.2.3.1 Mobilink Goals
3.2.3.2 Telenor Goals
3.2.3.3 Warid Telecom Goals
3.2.3.4 Paktel Goals
3.2.4 Their Strategies
3.2.4.1 Mobilink Strategy
3.2.4.2 Telenor Strategy
3.2.4.3 Warid Telecom Strategy
3.2.4.4

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Background Of Telecom Industry And Growth Rate Of Telecom Industry. (April 3, 2021). Retrieved from https://www.freeessays.education/background-of-telecom-industry-and-growth-rate-of-telecom-industry-essay/