Review of Corporate Strategy of an International Corporation
Review of corporate strategy of an international corporationResearch in Motion (RIM)Dec 2011ContentsIntroduction 21 Analysis of the external environment 31.1 Analysis External Environment 31.1.1 Political 31.1.1 Economic 31.1.2 Social 41.1.3 Technological 41.1.1 Environment 51.1.2 Legal 51.2 Five Forces Analysis for the industry 61.2.1 Substitution 61.2.2 Threat of New Entries 6
1.2.3 Rivalry 71.2.4 Power of Suppliers 71.2.5 Power of Buyers 72 A business Identify the core resources and competences of the corporation 92.1 SWOT Analysis 92.2 Resources, Asset & Capabilities 102.3 Capabilities Identification 112.4 Core competencis of Research In Motion 123 The corporation’s key strategic choices 133.1 Strategic Clock 133.2 BCG Matrix 14