Essay On Segment Of The Food Products

Essay About Segment Of The Food Products And Test Market
Pages • 2

Problem Description Problem Description Problem Description The German subsidiary of Unilever, Union Deutsche Lebensmittelwerke has positioned itself in the “quality” segment of the food products. The company, in light of the following factors had decided to develop and test market low calorie versions of the food products: 1. The success of low-calorie products in the.

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