Research Methodolgy – It in Hospitality
Introduction and Background of the study
I intend to apprehend a research on the development of information technology in the Hospitality Industry in Namibia. My aim is to understand how information technology is interlaced with hospitality aspects (such as service, accessibility on an international standard, and accuracy) within the borders of tourism. In this, I will account on fieldwork of two-three months within the Khomas region, targeting different hospitality establishments, which I will be preparing to do, next year.The emergence of information technology sets another trend in the Namibian economy of production and the profitability scheme of Hospitality business firms and corporations. The advantage sets by information technology primarily seen in the cyberspace in the likes of e-businesses and other forms or business marketing in the market space becomes the new rule in maintaining ones business organization and to gain competitive advantage and sustainable growth.
Competitive advantage is a fundamental requirement for an organization if it is to survive in the long term. The reality is that few organizations achieve competitive advantage and even fewer sustain their advantages. Porter identifies three generic strategies for competitive advantage: low cost, differentiation, and sustainability.
Information technology has been perceived as being a means to provide more efficient processes that would lead to lower cost products and services. Yet, the only barrier preventing all organizations from acquiring the same technology is the cost of acquirement.
Tapscott argued, “IT networks accelerated the development of global commerce and lowered transaction costs, enabling the global unbundling of the firm” (2005). In this case, IT serves to be a usefulness in which a firms competitive advantage sustained and make a stronghold.
The widespread impact of information systems (CRM) is increasingly being acknowledged as being vitally strategic as new information technology continues to progressively penetrate into core business technologies. Information technology is not limited to specific applications unlike other application of technology for competitive advantage.The usefulness of information technology are enormous and diverse, depending on the kind of products and goods a company is leveraging and producing. If in a case like manufacturing products, the usefulness of IT obviously to mass produce goods, highly qualified in just a few period of time. The IT in these industries is using software and other IT means in which to replace the manpower ability of mass production. In this way, IT generates multiple incomes for the firms compared to the human labour. Since, the primary task of a business organization is to generate profit; IT becomes a prominent tool to utilize. However, it has a significant impact to the human resource management since technology